ATD Dallas October Joint Chapter Meeting with ATD Fort Worth/Mid-Cities
Hosted by CHRISTUS Health
Wednesday, October 21, 2026 | 6:00 – 7:30 PM
Proving Your Worth: Demonstrating and Capturing the Impact of Your Training
Speaker: Brady Ross
BRIEF DESCRIPTION
Session Summary:
You have something valuable to offer, and people probably enjoy your trainings. But unless you’re able to clearly help others see ROI, you’ll have very few opportunities. In this session, we’ll unpack specific ways to demonstrate the impact of your trainings in a way that generates more opportunities, attracts greater resources, and provides a deeper impact. You’ll leave with a simple way to talk about your training’s ROI that you can use in your very next client or management conversation.
Learning Objectives: By the end of this session, participants will be able to:
- Reframe ROI as something built into training design, not measured after the fact — replacing common limiting beliefs about ROI with a mindset that treats it as part of the training itself.
- Distinguish between three forms of return — Return on Expectations, Return on Performance, and Contributive ROI — and identify which lens fits their own training situation.
- Use a simple set of questions before and during a session to define what success looks like and track it as the training happens, rather than guessing at impact afterward.
- Answer "what was the ROI of this training" in real time, even for a training that's already happened without pre-established expectations.
Speaker:
Brady Ross is a speaker, trainer, coach, and founder of Clear Path Leadership, an Oklahoma-based leadership development company. He works with clients and organizations across various industries, helping them strengthen their teams, enhance their performance, and plan for the future.
He is the author of four books, including his most recent work, Talk Like a Coach: Everyday Conversations That Shape Your Team and Sharpen Your Leadership. He also hosts the Leadership for Regular People podcast and writes a weekly newsletter called Leadership Lift through his LinkedIn page.
Brady is also passionate about equipping fellow coaches, serving as a coach trainer with Coach Approach Ministries and on the board of ICF Arkansas-Oklahoma. He has twice been named a Top 15 Coach by Influence Digest and has been featured as one of Oklahoma City's Ten Most Influential Young Professionals.
Brady lives in Edmond, OK with his wife and two young children. You can learn more about Brady by connecting with him on LinkedIn or visiting his company’s website at clearpathokc.com.
AGENDA
Chapter Meeting:
5:30 pm – Registration Opens
6:00 pm – Welcome & Announcements
6:15 pm – Speaker Begins
7:15 pm – Wrap-up / Q&A
7:30 pm – Meeting Concludes
LOCATION
CHRISTUS Health
5101 N O'Connor Blvd
Irving, TX 75039
PARKING
Please park on the first floor of the garage on the West side of Las Colinas Blvd. Upon entering the garage, signs will navigate you to the main entrance.
REGISTRATION COST
- Member registration: Free!
- Non-Member Guest registration: $25
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NOT ABLE TO ATTEND AS PLANNED?
Please cancel your registration by contacting info@tddallas.org
QUESTIONS
Contact 972-233-9107 ext. 224 or email info@tddallas.org
RECERTIFICATION
ATD Dallas is authorized to offer continuing education for APTD and CPTD applicants and credential holders. Earn your recertification points by attending our events and programs!
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